Eudermine

THE HISTORY

In 1897, Eudermine was a ruby-colored lotion that came in a elegantly curved, transparent bottle, with its name printed on the label in flowing alphabet. 100 years ago, the Western naming was quite revolutionary for its time. "EU" meaning "good" and "DERMA" meaning "skin" in Greek reflects Shiseido's philosophy of achieving healthy skin as a basis of woman's beauty.Although the package design of Eudermine has changed throughout the century, this Shiseido philosophy has remained the same.


In 1997, Eudermine evolved into a revitalizing essence contained in a tall, slim red bottle. Its center logo is expressed as a mirrored image. The enigmatic logo and the deep red color are the elements that link Shiseido's past tradition with the future.


  • Page Top
  • Back
Product Finder
Search